Marketing Operations Specialist

Israel · Full-time · Intermediate

Who we are

Lightico empowers businesses to complete entire customer-facing processes in real time by streamlining, digitizing and automating interactions. With Lightico, businesses can instantly collect customer documents, eSignatures, eForms, payments, consent to disclosures, confirm orders and verify ID, even while they have customers on their mobile phone.

By simplifying these processes, businesses complete sales cycles faster and service their customers effortlessly, earning customer’s trust and loyalty, translating to higher profits.

The Opportunity

Since its inception, Lightico has been growing rapidly and we are seeing a growing demand for our solution in the market. Due to this rapid growth, we are expanding our marketing team, which is responsible for growing the company’s customer base through direct sales activities in the Financial Services, Telco and Insurance verticals.  

About the Role

As a Lightico Marketing Specialist, you will play a key role in planning and executing best in class Demand Generation and Branding campaigns.

 What you will do

  • Execute marketing campaigns using multiple distribution channels for multiple verticals and personas
  • Maintain and build automation/integrations to improve performance, utilizing a full stack of marketing tools ( Don’t worry we have the necessary technology) 
  • Plan and Execute performance and paid acquisition - Linkedin, google 
  • ABM Ops including creating and maintaining targeting lists for Ads & Automation 
  • Analyzing data from multiple sources and prepare reporting ( Review of BI Dashboards)


  • 2-3 years of experience at a B2B or B2C SaaS company, or marketing agency
  • Advanced knowledge of Hubspot, Salesforce, Zapier, and other marketing tools
  • Knowledge of HTML, CSS, and other basic code skills
  • Is curious, loves new ideas, and technology. 

Why People Love Working at Lightico

  • Office in a great location in Tel Aviv
  • Hybrid work
  • Company Stocks Options
  • Meal card & Fully stocked kitchen with drinks, goodies and snacks
  • Frequent company and team-building events
  • Lots of company swag!

Bringing the Best Out of Everyone!

We celebrate diversity and know that our people are the key to our success. We create an innovative environment with smart, creative people and we welcome a diverse team where people with different backgrounds, experiences, abilities and perspectives can bring strong value to Lightico. Anyone who joins us is encouraged to bring their best self, share their ideas and grow with the company! 

#LighticoHiring #Lighticons

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