Pete MacInnis

Pete founded eLEND in 2003 as DealerCentric Solutions and runs the company as CEO. Under his 34 years experience and leadership, the company’s Get Pre-approved in Seconds program has become recognized as the industry leader in online credit application programs. His mission: to marry his vast auto finance experience to advanced new online/technology platforms, all to provide a better sales and finance experience for consumers and a more efficient process for the entire automotive industry. Pete began his career with WFS Financial where he spent 14 years in various management positions that helped grow the company from $100 Million in assets to over $4 billion serviced. Pete left WFS and co-founded auto finance company Onyx Acceptance in 1993 which went public in 1996 and was acquired by Capital One in 2005 for $191 million.